Group of women sitting closely together, reading brochures or booklets at an indoor event, with some holding drinks.

Capturing atmosphere, people, and the moments that make your event worth remembering.

I'm Shoug — an events photographer based in London

I'm a photographer who works across founder shoots, weddings, birthdays, christenings, engagement parties, and any moment worth holding onto.

What matters to me is keeping those moments alive. Not just documenting that something happened, but capturing what it felt like to be there. The in-between seconds. The look across the room. The thing that would have disappeared if no one was paying attention.

That's the story I'm always looking for.

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A woman in a light pink suit holding a remote control, smiling, in an indoor setting with large windows and another woman seated on a sofa in the background.
Two women are engaged in a conversation in a professional setting, with one holding a folder. There are others seated in the background.
Several women are seated in a row of orange chairs in an indoor conference room, taking notes or looking at their phones, with a group of people in the background.
Women chatting and socializing at an indoor party, some standing and some sitting, with a contemporary decor in the background.
A smiling young woman in a light-colored suit standing next to a signboard promoting a personal branding workshop by Damascó.
Two women sitting on a couch at a social gathering, one smiling and holding a glass, the other wearing a brown fur coat, making a peace sign, holding popcorn and a box of snacks, with people in the background in a modern indoor space.
Two women standing together, smiling, at an indoor social event. One is wearing a brown blouse and black pants, the other a light-colored suit and white shirt.
Woman with gray curly hair wearing a multicolored crochet sweater speaking and gesturing with her right hand, standing in front of black and white photographs on the wall, with a woman in a yellow top and another person partially visible in the foreg
A group of diverse women standing in a room with industrial ceiling, engaged in a discussion or listening attentively.
Group of diverse people at a social gathering, engaging in conversation and smiling. One woman in a leopard print dress holds a wine glass.
Two people engaged in conversation at an art exhibition, standing near framed black-and-white photographs displayed on a wall.
A man holding a soda can and talking to a small group at an art gallery with black-and-white photographs on the wall.
A diverse group of people gathered in an art gallery, viewing black and white photographs of women protesting and holding signs, on the walls.
A woman in a yellow blazer appears to be emotional, possibly crying, during a gathering with others in an indoor setting with black and white photographs on the wall.
A man with glasses and a beard stands in front of black-and-white photographs at an art gallery.
People participating in a yoga class lying on mats in a bright, cozy room with plants and floating shelves.
Group of women participating in a yoga class indoors, performing on yoga mats with a living room setup in the background.
Person practicing yoga on a green mat, with a cork yoga block, a pink energy drink, a smartphone, a beaded bracelet, and a metal plate on a wooden floor.
A woman in green workout attire performing an extended boat pose during a yoga class, with other participants in the background and various yoga props around.
People in a yoga class lying on mats doing stretching exercises in a room with white curtains and decorative plants.
Group of people practicing yoga on mats in a bright indoor studio.
A woman lies on a yoga mat with her eyes closed during a yoga class, with other participants visible nearby.
Group of people practicing yoga or stretching on mats in a studio, with water bottles and personal items nearby.
Women in athletic wear taking a group photo and using their phones during a yoga class in a studio.
Group of women in a wellness or yoga class, some looking at their phones, in a bright room with wooden floors and indoor plants.
A woman with curly hair in a white workout outfit in a yoga studio, kneeling on green yoga mats.
Group of smiling women in athletic wear posing together indoors, some sitting and some standing.
Three women in athletic wear standing together on yoga mats, smiling at the camera in a fitness studio.
Two women dressed in workout attire smiling and posing together indoors, possibly in a gym or fitness studio.
Women doing yoga or exercise in a studio, lying on mats with blocks, with a woman on stairs in background.
Group of women sitting and smiling at an indoor event
A woman in a pink blazer giving a presentation next to a screen with a list titled 'Differentiator Point' to an audience.
Two women engaged in conversation in a cozy indoor setting. One woman is sitting on a couch with her chin resting on her hand, holding a notebook, while the other woman is crouched nearby, speaking and gesturing with her hands. A glass of white wine
A group of women engaged in conversation at a social gathering in an indoor lounge or bar. Some women are seated on a couch, while others are standing in the background. There are modern hanging light fixtures, bottles on shelves, and a relaxed atmos
A woman in a black blazer and gray jeans speaking in front of an audience, with a screen behind her displaying the text 'anyone wants to come & share?' and a woman in a pink suit standing to her left.
A woman wearing a light pink suit giving a presentation in front of a large screen displaying text about personal branding, with an audience member visible in the foreground.
A woman practicing yoga indoors with arms raised and eyes closed, on a green mat with yoga props around her.
Woman practicing yoga in a studio, standing on a yoga mat, reaching forward in a balancing pose.
Group of people lying on yoga mats in a spacious indoor studio, participating in a yoga class with blocks and water bottles nearby, instructor standing at front.
People lying on yoga mats in a meditation or relaxation class, some with blocks and water bottles nearby.
People participating in a yoga or meditation class lying on yoga mats in a relaxed pose, using bolsters and blocks for support.